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Saturday, August 13 • 9:00am - 10:00am
Nielsen Consumer Empowerment

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Asian Americans are exerting greater influence on the economy, from food to technology. "Asian-Americans: Culturally Diverse and Expanding Their Footprint," the latest in Nielsen’s Diverse Intelligence Series, will examine how the entrepreneurial spirit of Asian Americans is contributing to the U.S. economy by boosting business start-ups, sales and employment. Further, we will explore how Asian Americans' geographic footprint is moving beyond traditional strongholds in the Northeast and West as they make population gains across the Midwest and South.


Saturday August 13, 2016 9:00am - 10:00am PDT